Little Mix may well be enjoying success on the other side of the Atlantic after smashing a record previously set by The Spice Girls, but their accents have left many US fans scratching their heads.
The X Factor winners have enjoyed stateside success with debut album D.N.A selling more than 50,000 copies and climbing to number four in the US Billboard chart – making it the highest ever charting debut by a British girl group since the mid-90’s.
With fans clamouring for their music a whistle-stop promotional tour of the US has been hastily scheduled – but Americans are struggling to get to grips with the way they pronounce their band-name.
Indeed, the general bemusement over their regional accents prompted worried bosses at daytime show Good Morning America to use subtitles whenever the girls mentioned the words ‘Little Mix’ during a appearance yesterday.
“I have to slow right down and speak better or they can’t understand me,” band-member Jade, who hails from South Shields, later explained.
Perrie Edwards agreed that US fans had a hard time getting to grips with their pronunciation of certain words.
“Everyone’s just told us to be ourselves,” she told The Mirror’s 3am. “Although everyone understands us on the whole, there is some confusion about our actual name from anyone who’s not already a fan.
“People approach us and ask if we’re in a girl-group and what our name is. When we tell them Little Mix, they’re like, ‘Huh? Little wat? Little mic? Spelt m-i-c?’ And we’re like, ‘No, m-i-x.’ It’s really hard because they just done it.
“It’s a bit of a barrier, I guess, but otherwise we seem to be doing fine.”